The AI that helps you run your CPG brand.

Araka handles orders, inventory, claims, expenses, and freight — so you can focus on growing your brand. Built for CPG companies doing $1M–$50M.

You
How are my pistachios doing at Whole Foods?
A
Strong quarter — velocity up 22% over last quarter. You're on pace for $57K in pistachio revenue. One thing to watch: at current sell-through, you'll need to reorder by March 12. Want me to draft the production order?

How Araka Works

Connect your accounts and Araka starts running your operations alongside you.

Connect
Link your email, bank, and distributor accounts. Araka learns how your business works.
Understand
Araka reads every email, knows every order, and tracks every dollar.
Guide
Get clear recommendations in plain English — what to do, why, and what it costs.
Run
Araka runs your day-to-day operations so you can focus on growing your brand.

One System to Run It All

Everything you need to run your CPG business, in one place. No more juggling 12 different tools.

Handles your emails

Reads every email, finds purchase orders, and enters them for you.

Runs your orders

Manages every order from PO to delivery — books freight, notifies warehouses.

Manages your inventory

Tracks stock across warehouses, alerts you before you run out.

Coordinates your manufacturers

Keeps production on track and manages quality across suppliers.

Fights your claims

Catches invalid distributor deductions and disputes them with evidence.

Tracks your brokers

Shows you who is selling and who is coasting.

Plans your promotions

Models ROI before you spend a dollar on trade.

Handles your expenses

Captures invoices, categorizes spend, and routes approvals.

Reconciles your bank

Matches every transaction to an invoice or expense.

Manages your team

Tracks payroll, time, and headcount across locations.

Answers any question

Ask about revenue, margins, or cash flow — get an answer in seconds.

Sees what's coming

Forecasts demand, revenue, and cash flow so you can plan ahead.

Real Results

I used to spend half my day on order entry. Now Araka handles it and I focus on sales.

45 min → 0

Per order — email to confirmed, hands-free

Araka found $18K in invalid distributor claims we would have missed.

$18K recovered

Identified, disputed, and resolved

I just ask Araka how the business is doing and get a real answer.

3 second answers

Revenue, cash flow, inventory — no spreadsheets

Built for CPG Economics

No per-seat pricing. Scales with your revenue, not your headcount.

Starter
$299/mo
For brands up to $5M revenue
  • Email processing & PO extraction
  • Order management
  • Basic reporting & BI
  • Single warehouse
  • 2 user seats
Growth
$599/mo
For brands up to $20M revenue
  • Everything in Starter
  • Multi-warehouse inventory
  • Distributor claims management
  • Broker tracking & commissions
  • Bank reconciliation
  • 10 user seats
Scale
$999/mo
For brands up to $50M revenue
  • Everything in Growth
  • Multi-manufacturer management
  • Advanced ML forecasting
  • Trade promotion optimization
  • API access & EDI
  • Unlimited seats

Ready to run your business better?

Join the private beta and see how Araka can help you run and grow your CPG brand.